Have you ever said you love everything about your business *except marketing*"?
We should talk if you feel like you are chasing leads more than your dreams.
Don't Just Dabble in Your Dreams
If you spend more time stressing about marketing strategy than enjoying your business, it's time to make a shift.
Whether you dream of growing your online education, or expanding your brand to include education or coaching… I want you to know that you can make an impact and income from your ideas, and I'll let you in on a secret: it doesn't have to be that hard.
Get the Right Eyes on You (and Your Brand)
You don't need all eyes on you, just the right ones. The aligned, ready-to-buy customers who love what you offer and don't think twice about entering their credit card number when you launch something.
But how do they find you? I mean, you have spent countless hours creating content, but the leads aren't coming in. You have tried all the marketing tactics, but it just leaves you frustrated and ready to log off the internet and go off grid.
But before you go bake sourdough in the woods, I have a solution to offer you.
One that will allow you to ditch the burnout, guesswork, and "hope" that something will work out.
Because I know, you are ready for results, you want action, and you are ready to step into your business with confidence and clarity.
Which is exactly why, one-on-one coaching will help you create the brand and business you have dreamed of.
So what can we work on? Here are some of the basics, but every session is built and customized to your mindset, needs, and business.
Untangling your marketing to create clear pathways into each of your offers
Strategizing your messaging into visibility with purpose
Refining your personal brand, messaging + marketing strategy
Social media + email marketing
Mindset, beating imposter syndrome and making your business more fulfilling
Pivoting into education or coaching
Launching a course or digital product
Hear directly from educators and coaches on the success they’ve been able to achieve by working with Jodie!
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Alice, The Organized Hairstylist
"I have an online academy (several courses), but it was a bit chaotic. There was no clear path for my potential students. So I needed help in my funnels—Jodie help me to get clear in WHERE to start with a funnel, and how it should lead into the courses.
Jodie provided me with more clarity and helped me streamline my funnels and mainly focus on my online masterclass. How to position it, how to change the landing page and the back-end offers. After we made those changes I sold more masterclasses + many of those students signed up for my course.
She has been where I am now so she knows exactly what goes through my mind. She is down to earth, but with lots of knowledge—Especially with copywriting!"
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Anna, The Woo-Woo Hairstylist
"From the first day I worked with Jodie, I got 2 high-ticket clients, attracted more hairstylists and became more clear on my messaging.
Jodie helped me with creating IG content and posting consistently, mindset when hitting a wall and helping with the sales page along with creating newsletters.
I love how she gets to the nitty gritty of things + kills it with messaging"
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Kelly, Scissors Make Cents
"Jodie works with so much integrity and shows up for you beyond just a strategist and marketer. She genuinely cares about your success and wants to see you win. She helps you see what is already there and within you that you don't have the ability to see yourself.
My business would not be what it is today without the genius of what she does. Working with Jodie is the best decision you will ever make for your business."
Is This You?
→ You want your education to be your main source of income.
→ You are a brand educator or creator but you dream of your own products outside of your work with other companies - you want to start or grow your courses, group coaching, events, or speaking and you want clarity on how to promote it all without confusing yourself or your audience
→ You want to make money from YouTube, IG, or other online spaces.
→ You want to shift from 1:1 work to offering more one-and-done courses and programs.
→ You crave freedom and the time to live on your terms.
If you are ready to hit your goals, grow your brand, and get “unstuck,” send me a DM and let’s create the shifts you need to feel confident, creative, and ready for your next level.
“When I look back at this year of my life, hiring Jodie as my coach will be one of the highlights!! Best investment I have ever made for myself and my business.
Before I started working with Jodie I was exhausted + missing out on life trying so hard to build my business and keep up with my clients.
I was making minimum wage after expenses because I was afraid to raise my prices. I was afraid to do online booking and afraid to go to the next level with my business. I knew I could do the hair but my confidence and knowledge as a business owner was poor.
My goal when I started working with Jodie was to have better work/home balance and understand what I should actually be charging.
We hear a lot about knowing your worth but the problem was I didn’t know what my worth was. I had no idea what I wanted to make hourly or what my actual expenses were and how to use that formula to set my pricing.
The best thing I learned from this experience was to work smarter not harder. I learned that I could make a beautiful life and make good money in this industry without feeling guilty about what I charged because I finally understand why I’m charging it!
I learned to balance my life in the salon with my life at home and I’m not longer trying to hold it all up in the air on my own.
My hourly wage and take home income has almost doubled since implementing what I have learned from Jodie.
I finally feel confident with my pricing and how to know when it’s appropriate to raise them again. On a scale of 1-10 I would always rate Jodie a huge, loud, excited TEN!!! I would absolutely refer Jodie to others and I already have!
Jodie gave my the confidence I needed to purchase the salon I rented at previously and snag that education job I have been wanted to apply for! All during a global pandemic which has turned many stylists away from the hair industry! Jodie isn’t afraid to give you some truth and tough love when you need it but her approach is gentle enough to allow you the time to let it all sink in and apply it to your goals!
When I look back at this year of my life, hiring Jodie will be one of the highlights!! Best investment I have ever made for myself and my business.”
-Dana Copeland, Salon owner + Educator